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What kind of targets & triggers you can use?
GEO
Town, Country
Touchpoint Type
Day and Time
Tags or Venues
Audience Attributes
Frequency Per User (soon)
Schedule
Supermarket, Pharmacy, Clinic, etc.
Gender, Age etc.
Uniquely. Only the real audience. Excluding employees and other advertising.
Targeted rules-based
automation

Set the rules and the broadcast points will be selected automatically.

Campagin targeting in Content Manager

Set up the target audience gender/age etc) to show relevant message in the right moment.

Mask detection
Identify face mask usage in real-time to alert your customers about safety rules.
Put on a mask
please
Our computer vision algorithms suited to work in real cases locally even without a network using basic cameras and recognize 14+ different attributes.

Computer vision based triggers

  • Real-time
    Real-time computations. So you can trigger on audience right now without delays and remote processing.
  • Mask detection
    Faces in masks detection support. Do not "loose" your audience even in COVID time.
  • Hair detection
    Facial hair and hairstyle and hair colour recognition.
  • Accessories detection
    Glasses and headwear recognition.
  • Group recognition
    No faces count limits. The algorithm can recognize and track 20+ faces simultaneously. It depends only on hardware.
  • Gender recognition
    Recognition of the gender of your customers
  • Age recognition
    Recognition of the real age of the customer and group of customers
  • Smile detection
    Identification of the smile to track the response of the customer
  • Mood recognition
    Facial expression analysis
  • Ethnicity recognition
    Takes into account the diversity and nuances of ethnicity
  • Real-time
    Real-time computations. So you can trigger on audience right now without delays and remote processing.
  • Mask detection
    Faces in masks detection support. Do not "loose" your audience even in COVID time.
  • Hair detection
    Facial hair and hairstyle and hair colour recognition.
  • Accessories detection
    Glasses and headwear recognition.
  • Group recognition
    No faces count limits. The algorithm can recognize and track 20+ faces simultaneously. It depends only on hardware.
  • Gender recognition
    Recognition of the gender of your customers
  • Age recognition
    Recognition of the real age of the customer and group of customers
  • Smile detection
    Identification of the smile to track the response of the customer
  • Mood recognition
    Facial expression analysis
  • Ethnicity recognition
    Takes into account the diversity and nuances of ethnicity
Template triggers in Template Editor
Scheduled scenarios
Time-based scenarios depend on time, date, repeats and frequency.
Triggers
Trigger based scenarious depends on external, peripheral, face recognition etc events. Make your devices "communicated" with environment.
Platform takes a unique approach, employing ground-breaking technological innovations to barriers that until now have made digital out-of-home a grid and time-consuming medium to manage.
All components in one Platform
  • Be relevant
    Media-planning tool with Campaigns Management based on real Audience.
  • Maximize your ROI
    Access to SSP and DSP extensions for selling Programmatic ads.
  • Resuce costs
    Visual designer tool for content creation and integration without coding.
  • Be sure it works
    Infrastructure management and control of IoT network with real-time monitoring.
  • Connect any channels
    Cross-platform SW and HW players for audio, video and interactive broadcasting.
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